About This Project

The PSL website is designed to communicate vitality and positivity. The design integrates an expansive and lively background image, with a person with open arms in a field, suggesting liberation and transformation, resonating with what clients may be looking for when interested in NLP.

The interface is clean and straightforward, with icons and a color palette that provide a friendly and accessible touch. The icons used in the navigation simplify the user experience by visually representing the sections of the site, such as “About Us,” “Services,” and more. This visual simplicity is crucial for a site that is likely to address a wide range of users, making it easy to access important information quickly and efficiently.

The site also provides clear and brief messages about what PSL is all about, using phrases such as “What we offer” and “We’ve worked with them,” which communicate the service offering and experience concisely. The use of direct questions, such as “Can we help you?” and statements like “To find us,” encourages interaction and actionable steps, which is key to converting visitors into customers or participants.

It was designed with WordPress and Elementor for free.